What is e-Commerce and e-Business?

E-commerce (or electronic commerce) refers to the online buying, selling and marketing of goods, services and experiences using electronic means. E-business (or electronic business) is the conducting of business on the Internet, not only buying and selling products/services, but also researching, communicating with and servicing customers, or interacting with employees, suppliers and business partners. Some define e-commerce as a monetary transaction segment of e-business, but in most cases, the terms are synonymous. E-business is one of the fastest growing segments of the global economy, and a critical component of business operations for companies of all sizes. As more and more companies are doing business over the Internet, the demand for more experienced professionals who can complete more technical jobs is growing rapidly. Specifically, larger corporations including financial services, banks, manufacturers, retailers as well as public services organizations such as defense and aerospace companies, look for individuals who possess e-business knowledge and training,and telecommunications skills.

Degrees in e-Commerce and e-Business

A degree in e-business or e-commerce will help prepare students with the skills and knowledge they need to be successful in the online marketplace. E-Commerce and E-Business degrees and certificate programs typically combine traditional business disciplines with specialized courses in electronic commerce, electronic security and privacy, technologies, strategies, efficient online sales techniques, online economy courses, management of information systems and payments. The curriculum typically includes business administration, information technology, web design, electronic marketing, human resources, networking, business operations, financial management, the use of the Internet for sales and marketing (e-commerce), strategic and operational planning, online security, global markets, supply chain management, distribution, shipping and acquisitions, inventory control, legal issues in international online business as well as accounting and taxation issues. Some students may choose to take advanced level courses in web marketing strategies, multimedia web presentations, marketing web design and product sales over the internet.

Career Opportunities in e-Commerce and e-Business

Graduates who have earned a degree in e-business or e-commerce can pursue positions as full-time technical employees, department managers, project coordinators or managers-- or they may choose to work as freelance consultants. Since the work is completed over the Internet, many professionals in the field work from home or at remote work sites, which makes this a great opportunity for those that enjoy being their own boss. Many students combine a degree in e-commerce and e-business with a web design or information technology degree to allow them to provide a complete service to clients and customers. Graduates at all levels are in strong demand for positions in Internet sales, marketing and advertising, information systems, human resource management and supply chain management.

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